The national public ice and snow season attracts nearly 100 million people, covering 184 cities

This ice and snow season is expected to host nearly 1,200 national or regional linkage mass events.

The seventh national public ice and snow season will start on the 29th. Recently, the Winter Sports Management Center of the State General Administration of Sports held a media briefing at the Beijing 2022 Winter Olympics training venue-"Ice Altar" to introduce the current situation of the ice and snow season. According to Ding Dong, deputy director of the center, this ice and snow season will cover 184 prefectures and cities across the country, with nearly 100 million people participating.

Since its establishment in 2014, the National Volkswagen Ice and Snow Season has been successfully held for 6 sessions. Over the past six years, tens of thousands of mass ice and snow events have been organized across the country.

With the theme of "inspiring the Chinese dream and brewing a new chapter in ice and snow", this ice and snow season will continue to carry out a series of ice and snow events in various forms, rich in content, and close to the masses. It is expected that mass events with national or regional linkage will be held. Nearly 1,200 games, including not only traditional ice and snow events and activities, but also ice and snow parks, training camps, fun games, Nadam, online answering questions, rollers, etc. The Winter Sports Center will also provide the masses with splendid, online and offline ice and snow events and experiences through demonstration, guidance and display. On this basis, the coverage of this event is expected to reach a new high. 31 provinces, autonomous regions, and municipalities and 184 prefectures and cities across the country will participate. More than half of the prefectures and cities across the country will hold related activities to directly participate in ice and snow events and accept ice and snow. The number of sports knowledge propaganda and training has reached nearly 100 million person-times, the largest number in previous ice and snow seasons.

Ding Dong said that the current ice and snow season is the eve of the Beijing Winter Olympics preparations for the "sprint", a concentrated display of the development of my country's ice and snow sports in the new era. The organizing committee will actively explore new methods, new methods, new ideas, and new technologies for the promotion and popularization of ice and snow sports under the normalization of epidemic prevention and control, and extensive use of modern science and technology such as 5G, combining online and offline, and innovative The design and arrangement of the events are focused, hierarchically and targeted to carry out mass ice and snow events nationwide.

According to the arrangement, the launching ceremony of this ice and snow season will be held at 10 am on the 29th at Jingyuetan Scenic Area, Changchun City, Jilin Province. There will be cross-country skiing competitions, mass ice and snow events and activities, and Northeast folklore exhibitions at the ceremony site. The branch venues in Shijingshan District of Beijing, Chengde City of Hebei Province, Shennongjia District of Hubei Province, and Sanya City of Hainan Province will also hold the launching ceremony simultaneously and start with the host The ceremony was simultaneously presented through 5G video connection, creating a scene of "mass ice and snow gala" and further showing the prosperous situation of the ice and snow sports "south expansion, west expansion, east advancement".

In addition, the "China Ice and Snow Map" jointly created by the Winter Sports Center and related units will also become a highlight of this ice and snow season. Ice and Snow Map is a "data, visualization, and fusion" big data product that integrates ice and snow sports experience, ice and snow event participation, and ice and snow tourism customization. It subsidizes ice and snow sports venues, ice and snow event information, and ice and snow venues across the country. Information, etc., are displayed online in a centralized and unified manner, and the public can enjoy the “one-stop” service of inquiry, ticket purchase, transportation, and accommodation, and easily enjoy the fun of ice and snow sports. (*Article source: Beijing Daily)